So that everyone has a website by Monday! — I heard on Friday evening.
It was October 2010. I went to study with Alex Ivanhoe, at his legendary “Webinar Tournament”.
Larisa Artamonova and I launched a joint project “New Tools of the Spirit”, conducting 2 new webinars every week, but things weren’t going very well with the money.
That’s why I signed up with Alex to learn how to sell through webinars.
On the very first day, we were asked to write down a goal that would be the result of the training. Both a financial goal and a personal one.
If everything was clear with the money, I had to rack my brains over the personal goal…
In the end, my goal sounded like this: to simplify myself so much that what I teach would be understandable to an ordinary person (and not just “hardcore” esotericists, with whom we were working at that time).
And so the task was — to create a new website over the weekend that matched the goal I had stated.
I already had about 5 websites for other projects, so for a long time I couldn’t formulate what the website should be called, where I could turn all my deeply esoteric knowledge into simple, understandable algorithms.
Keys to Mastery! — the thought came.
Exactly! I will hand out the keys to my own mastery. Bingo! 🥳
So on October 19, 2010, a new project appeared on the internet, called “Keys to Mastery”.
And this means that today the project turns EXACTLY FIFTEEN YEARS OLD!!!!
Everyone made websites on WordPress — I had no idea what that was. So I asked an acquaintance to help me create and manage the site.
But soon I heard: You’re going to SELL on this website?! Spirituality — for money?! I’m not going to participate in this!
And I had to search Google for instructions on how to work with this WordPress I didn’t understand 🙃
This is what «Keys» looked like at the moment of its appearance
There was no time to reflect: on November 2nd, the classes of the seminar «Dance with the Shadow» started, and I still had to design it and sell it…
On October 19th, I got my website. On October 23rd, the seminar announcement was published on the site. On November 2nd, the group started working.
I write in such detail for those who like to get stuck in thought — you either do it or you don’t?!
By the way, in the «Webinar Tournament», the winner was the one who earned the most money.
I took an honorable second place, collecting 80 thousand rubles (~$2,630 USD at 2010 rate) for the seminar!
(The seminar cost 2,400 rubles (~$79), which means 30 people participated in the seminar 💪)
First news from 10/23/2010 — announcement of the seminar «Dance with the Shadow»
Our fruitful cooperation with Larisa Artamonova continued for another year, until in September 2011 I lost connection…
Not with Larisa, as you might have thought, but with the audience of our joint project.
I posted my articles simultaneously on two sites: on «Keys» there were hundreds of comments, on «New Tools of the Spirit» — practically zero reaction.
After a heavy internal struggle, I made the decision to leave the joint project and switch to «Keys of Mastery».
Well, in the spring of 2012, after a conflict situation that I will write about someday, with persistent pushing from Maris, I ended cooperation with all channels and stopped translating.
As my husband said: Put all your energy into your own project!
And that’s what I did! And I don’t regret it one bit! 😉
P.P.S. Read the other stories, if you missed them, via the link >>